...planning social campaigns can be hard. Blink, and there’s a new trend, a fresh platform, or a viral sensation no one saw coming. As the digital landscape keeps shifting, the need for razor-sharp, channel-specific expertise has never been greater. That’s why we’re excited to announce the launch of The Social Talent Roster, our brand-new service that brings together the best of social media savvy and employer branding know-how.

So, what’s the big idea?

In a world where “staying on top of trends” often feels like playing whack-a-mole, we saw a gap. Agencies usually fall into one of two camps: they either “get” social media, or they “get” employer branding. Rarely both. Until now.

With The Social Talent Roster, we’ve created a service that marries our tried-and-true employer branding expertise with deep, channel-specific insights from outside our usual bubble. It’s a match made in digital heaven.

How does it work?

Imagine the creative brilliance and strategic power you already know us for. Now, add to that a roster of flexible experts who live and breathe the specific social channels you’re targeting. Whether it’s TikTok, Instagram, LinkedIn, or the next big thing, we’ve got it covered.

What’s in it for you?

Social content that speaks to the algorithm and your business objectives. With The Social Talent Roster, we’re talking content that doesn’t just perform – it connects. We’re here to help you create social-first content that resonates, adapts to trends, and delivers real, trackable results. No fluff, no vanity metrics – just meaningful engagement that drives your brand forward.

Want to meet them?

So, over the next few weeks we’ll be announcing the roster of talent that we’ve got on board. We have expertise across TikTok, Instagram, LinkedIn, Influencer, Podcasts & personal branding. If you want to challenge them, we’ll come up with one content idea for free.

Why now?

Because the social landscape isn’t slowing down, and neither should you. With The Social Talent Roster, you’ll have the expertise you need to navigate this ever-changing world and come out on top.