About us

What makes us a bit different is that we’re always trying to improve ourselves. We want to be smarter and braver. We want to make the difference.

Our values reflect this. These are the things we hold dear. The things we look for in people. The things we strive to find in ourselves.

Brains. Courage. Heart.

We think it’s important to keep learning. To listen. To appreciate we don’t always have all the answers – but can, if we use our heads, always find them.

We think it’s important to try new things. To be different, and proud of it. To push ourselves out of our comfort zones. And to deal with things with honesty and integrity.

And we think it’s important to not just think, but feel too. To remember that people have feelings. That there’s nothing more powerful in marketing a brand or working in a business if you can make people love what you are and what you do.

About us

Our Philosophy.

Brains. Courage. Heart.

Watch our philosophy video!



Client work showreel.

See a quick overview of the work we have done for our clients!


ASOS Careers Website

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Client work showreel.

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Emma Crotty
Emma Crotty - Account ManagerX

The best thing about working at SMRS is the people.  I enjoy working with friendly and fun people, who are also focussed on providing clients with the best possible results.

Marie Morton
Marie Morton - Head of CopyX

I walked into SMRS and immediately felt at home. That’s special. So is the feeling that comes from winning the trust of clients, the respect of colleagues and as many awards as possible ;)

Vivek Evjemo
Vivek Evjemo - Account CoordinatorX

I really enjoy working at SMRS – the unique clients and challenging work has pushed me to develop a variety of skills. SMRS also openly encourage development and progression which has helped make my time here more enjoyable.

Fahtima Shahid
Fahtima Shahid - Account CoordinatorX

Everyone at SMRS has been so welcoming. The whole team is extremely supportive, which has given me the Courage to open up and speak my mind.

Paul Mayor
Paul Mayor - Digital Art DirectorX

My joy of work comes from using our Brains value, researching new and emerging digital technologies, discovering what’s out there, and via our Heart value, how it can help our clients. And of course bringing my vision to the screen.

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Kerry Cope
Kerry Cope - Client Services DirectorX

I really enjoy the pace, the energy and the constant challenge. Having the opportunity to develop strategic solutions, drive change and make a difference is really fulfilling, and being able to do this is the company of some great people makes this all the better.

Leah Misiewicz
Leah Misiewicz - ReceptionistX

My joy of work comes from our Heart value. As I’m a receptionist, this means I’m spending every day talking to new people and meeting new clients on a day-to-day basis who come into our office. It’s a great way of getting to know new people.

Ed Layt
Ed Layt - Strategic Marketing ConsultantX

I take a leading role in focusing the brains of the agency to deliver innovative and effective strategic solutions for our clients. 11 years experience in HE has developed my passion for the education sector and I use this heart to find new approaches and provide insight along the way!

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Gail Pocknell
Gail Pocknell - Project ManagerX

The joy of work? The people of course..! We’re a mixed bunch…. but that’s what makes it great!

Mike Hoffman
Mike Hoffman - Account DirectorX

Courage means knowing that “because that’s they way we’ve always done it” is never an answer to anything.

Lee Satchwell
Lee Satchwell - Account ManagerX

I love the fast paced environment and the different challenges each day brings. Beer o’clock is always the best way to end a hard week!

Paul Hardy
Paul Hardy - Research ManagerX

Brains, Courage and Heart means conducting research on behalf of clients and working with all my colleagues.

Matthew Sinclair
Matthew Sinclair - Executive Creative DirectorX

As a fiery red/ENTJ type, I can have a tendency to think rather than feel! But, for me, our Heart value is a fascinating one and a really important one too. Happy people are productive people, and, as a leader, being reminded of that daily is a really good thing.

Dylan Llewellyn-Nunes
Dylan Llewellyn-Nunes - New Business WriterX

SMRS are a company as passionate about language and its power as I am, that’s something to get excited about. Combine that with great colleagues and culture and you have one hell of a mix.

Katharine Newton
Katharine Newton - Insight ManagerX

Heart means pulling together when the chips are down and never feeling you can’t ask for help. Courage is never being afraid to step outside your comfort zone because you see it as a chance to learn. And Brains means striving to be thought leaders. If you’re happy to stay where you’ve always been, that’s not Brains in my book.

Caitlin Robertson
Caitlin Robertson - Account CoordinatorX

To me, Heart means genuinely caring about what you do and giving everything 100% regardless of how small it may seem. Most importantly, having Heart at SMRS means you are part of a sociable, fun environment with like-minded people.

Georgia Lavington
Georgia Lavington - Account ExecutiveX

Working with such a talented, diverse group of people makes everyday an enjoyable education.

Dan Duggan
Dan Duggan - Head of DesignX

I love it when the planning’s done, the work comes together, we get out on a shoot and try new things. It all leads to great creative results.

Sophie Bracegirdle
Sophie Bracegirdle - Account ExecutiveX

Brains, Heart and Courage to me mean doing the best for our clients and the best for each other. We’ve got a great team who are passionate about what they do and aren’t afraid to do things a bit differently for our fantastic clients.

Kaysha Carr
Kaysha Carr - Account ManagerX

The favourite thing about my job is working with such a lovely bunch of people, my clients and the variety of work we do – no two days are ever the same and i’m constantly learning new things! Best moment so far – receiving the Rising Star and the person most likely to make you smile Awards at the 2011 SMRS Summer Awards. :)

Annamaria Hutchinson
Annamaria Hutchinson - Agency ReceptionistX

As being a receptionist, this means I get to spend everyday talking to new people and meeting new clients who come into our office. Everybody is a joy to work with and I’m enjoying my time at SMRS.

Kornelia Korol
Kornelia Korol - Account ManagerX

My favourite thing about SMRS has to be the team. Proudest moment? Getting bronze at Prospects bowling and Olive and Sarah (also known as Sam) singing our anthem ‘Reach for the Sky’. Excellence.

Paul Mann
Paul Mann - Creative Services ManagerX

From the moment I walked in on day one I felt welcomed. I love working with a talented and diverse team who are empowered to develop themselves creatively and to make positive change in a fast and busy environment.

Stephanie Griffiths
Stephanie Griffiths - Client Services DirectorX

I love my London team. They are a fantastic bunch of talented and hardworking colleagues. We also work with great forward thinking clients who enjoy working with us!

Jane Johns
Jane Johns - Account DirectorX

Loving the life, the work & more importantly the people at SMRS.

Jake Kraweckyj
Jake Kraweckyj - Junior CopywriterX

For me, I’m very much a Brains person – I love how people here are always ready to bounce ideas off each other, and club together to come up with something truly groundbreaking.

Herdy Ramanuj
Herdy Ramanuj - Digital OperationsX

My mind is always working at SMRS – great people, great clients and a great atmosphere. I haven’t been here long but already feel like part of a big family. I know it sounds cliché, but we really do work hard and play hard!

Olivia Power
Olivia Power - Account DirectorX

I love working with such a great bunch of people, on such a diverse range of clients.

Mandy Thorndyke
Mandy Thorndyke - Project DirectorX

Favourite thing about my job is my clients! Cheesy I know, but I am fortunate to work with some fantastic brands, my colleagues aren’t bad either! Greatest moment…there have been many from seeing a big campaign through, to managing big projects. Maybe best of all was winning a RAD for the skygrads site – team effort I know, but I met Sean Lock!

Edowaye Idemudia
Edowaye Idemudia - Account CoordinatorX

I’m a proactive and driven individual who thrives on all aspects of a project from beginning to end whilst always striving to exceed expectations. I am motivated, structured and driven in terms of the task at hand, whilst my passion for everything else means I am able to bring new perspectives to the table. What I love most about working at SMRS is the variety of clients I get to work with but most of all I love the people I work alongside. They are practically family!94

Toby Windsor
Toby Windsor - Managing PartnerX

I feel personally privileged to work with some amazing clients and an outstanding bunch of professionals. People who care as passionately as I do about the difference we can make. That for me is the Joy of Work.

Kevin Fairclough
Kevin Fairclough - ArtworkerX

Favourite thing about your job – sign offs. Biscuits. Listening to people who know their skills…and how to execute them well. Greatest moment at work – seeing work go live.

David Cattaneo
David Cattaneo - Senior Digital Operation SpecialistX

Being part of the digital team at SMRS is a great challenge. We want to deliver the best solutions to our clients; and we have the skills, motivation and enthusiasm for doing so!

Res Rasheed
Res Rasheed - CopywriterX

Brains, Courage and Heart. I see them in action every single day at SMRS. It makes this place pretty special. Love the work, love the people, love the vibe. If they clear out the storeroom behind Matthew’s desk, I swear I may just start living here.

Danny Reid
Danny Reid - ArtworkerX

Brains? Yep got that, helps me get up in the morning. Heart? Yep got that too, otherwise my blood wouldn’t pump around my body. Courage? As long as it’s Dutch…

Richard Lewis
Richard Lewis - Managing PartnerX

Brains, Heart and Courage are the characters in a story about character. They help lead, explain and embolden everyone and everything at SMRS. They are more than words on a page or a poster. They are what values are, when you live them.

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Ben Rancic
Ben Rancic - Senior Digital DesignerX

Cruise ship engine rooms. Canary Wharf board rooms. And fashion show powder rooms. It’s taken a special kind of Courage to wrap my Brains around all the rooms SMRS has taken me to, and a whole lotta Heart to really understand what they’re about – and how to make them even better. It’s been a great journey so far, and I can’t wait to see what other rooms will pop up.

Jayne Hughes
Jayne Hughes - Account DirectorX

I love to learn, and the pace of media change means I’ve never stopped learning. But it’s about so much more than just the media channel now. Working with really smart people gives me the opportunity to look at the same brief in a completely different way, and it’s great to be able to take an idea to a client and share their enthusiasm when we see how we can talk to an audience in a completely new way. It’s the special combination of Brains and Heart that does it for me!

Mark Taylor
Mark Taylor - DesignerX

If you were to ask me which of the SMRS values are most dear to me I would say all of them. The Brains to come up with the ideas, the Heart to craft them, the Courage to put them out there. Use them all and you’re onto a winner!

Cathy Duggan
Cathy Duggan - Office ManagerX

The best thing about SMRS has always been the people and I’m lucky that my role allows me to work pretty closely with everyone across the agency. And this is definitely the highlight of my job – the people I get to spend my time with and the variety of the work that we do.

Richard Badley
Richard Badley - Head of PlanningX

Forget what keeps you awake at night, it’s more about what gets you out of bed in the morning. For me, it’s the excitement of working with a fantastic team, solving complex problems and creating innovative solutions – always with measurable results. Never a quiet moment. Never a dull moment. Always a joy.

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Kameron Abbas
Kameron Abbas - Digital OperationsX

The values of ‘brains, courage and heart’ are embedded within the people and the environment. I love the fact that I work for a passionate organisation that takes great care of our career development and progression. I feel privileged to be here and hope I can repay the faith they’ve shown in me through hard work and determination.

Chris Woodhouse
Chris Woodhouse - Account ManagerX

Best thing about work is the people – a great bunch of people who immediately make you feel at home and care passionately about our clients and the work we produce. Greatest Moment – winning best look-a-like at the SMRS awards as the Fantastic Mister Fox (uncanny isn’t it?!)

Hannah Rollinson
Hannah Rollinson - Trainee Multimedia DesignerX

To have the Brains to continually learn, develop myself and be successful; to have the Heart to do this with kindness and the Courage to be creative on a daily basis.

Lisa Webb
Lisa Webb - Account DirectorX

Brains, Heart, Courage says it all really: we’re a growing family of really talented people. And we love to challenge one another as much as taking on a client challenge – that’s what keeps us on our toes and ahead of the game.

David Walstow
David Walstow - Account DirectorX

Nothing better than working with some of the UK’s most well known brands and having a huge part to play in their successes. I’m able to travel the length and breadth of the UK and meet fantastic people along the way. No two days are the same and I’m proud to work for such a flourishing business.

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Karlis Blums
Karlis Blums - Multimedia DesignerX

Best thing about working here? The chance to learn about so many different things and professions, all while doing what I love. And the people here are a friendly and funny bunch!

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John Burke
John Burke - Digital AnalystX

I enjoy the fast-paced work and having an environment where your voice is heard. We’ve got a great team who are always to striving to be the best within our industry. And rounding off the week with Beer O’Clock doesn’t harm either!

Sarah Sturgess
Sarah Sturgess - Agency DirectorX

I love our values of Brains, Courage and Heart as they get you thinking about how you balance the way you work. Everything we do is to keep our clients happy. But, to achieve this we have to work together to come up with clever ideas and keep challenging each other and our clients to do things better, all whilst keeping a big smile on our faces!

Andrea Mcgowan
Andrea Mcgowan - Credit ControllerX

As the Credit Controller, I could be seen as the Wicked Witch of the West he he he my pretties. But by using the SMRS values of Brains to explain things simply, Courage to never give up and Heart to build lasting relationships, I can keep our cash flowing and debt under control.

Ben Tyson
Ben Tyson - CopywriterX

My life at SMRS is all about Heart. From the creative I work on to the people I work with and the shimmering table tennis trophy that so proudly adorns my desk. It’s fair to say I love my job and I genuinely do learn something new every day.

Gerald Mwanyika
Gerald Mwanyika - Senior DeveloperX

I had a fantastic welcome to the company, I love the people, challenges each day brings and great social atmosphere.

Dan Beynon
Dan Beynon - Head of EducationX

Working with a hugely talented team of colleagues and clients in a sector that presents new challenges daily is great fun. Finding the most effective ways for us and our clients to use the myriad digital channels and technologies now available is fascinating.

Jon Kirk
Jon Kirk - Account DirectorX

My favourite thing about my job is seeing the results – when clients feedback to confirm that the activity that we’ve worked on together has had the results that we aimed for or has even surpassed our aims. These times are naturally also ‘my greatest moments’ – seeing that the thinking and creativity has paid off and that we’ve delivered a great piece of work that everyone is happy with.

Rich Graeme
Rich Graeme - Account ManagerX

Best thing? The people – a rare collection: creative, talented and humble all at once. Proudest moment? The team being convinced I was a graduate. I am not – in the slightest.

Gemma Wildgoose
Gemma Wildgoose - Senior CopywriterX

Courage is being the first person to grab a pastry in a big client meeting. Heart is not taking the last one. And of course, Brains are what get you there.

Zoltan Ferenczy
Zoltan Ferenczy - Account ExecutiveX

For me Brains is when the whole team works together on delivering a client brief. Courage is stepping outside our comfort zones and Heart is supporting and taking the time to help your colleagues out.

Danny Gartside
Danny Gartside - Account CoordinatorX

Brains. Courage. Heart. No one value is more important than the other, just like all the incredibly talented departments at SMRS, who as part of the grad scheme, I have been fortunate enough to work with. Loved every minute of it, especially the free lunches.


Working at SMRS means being in a place where you’ll always be encouraged to use your head. We trust you to think things through, get advice from the right places and, if you don’t understand something, say. That’s what working with brains is really about.

But we also want people to feel good about what they do. That feel good factor might come from finding the right solution and feeling your own brainpower. But equally it might come from doing something you didn’t think you could do and feeling your confidence grow. Or it might be from just really getting on with your clients, feeling you know what they want and understanding where they’re coming from.

Of course, there are other things that help with the feel good factor. Being treated like an adult. Really pulling together in a team to get something done. And knowing your work is fairly rewarded and recognised.

Every day, we work with our clients to help them identify where, within their organisations, the joy of work and study can be found. We work just as hard to find it here too.

Career Opportunities

Role Overview

  Employment and education. They help make the world go round. In fact, as leaders in recruitment and education marketing, they are our world. Joining us as Account Director at the helm of some very big names, you’ll feel the same way – as you help shape the direction of an incredibly ambitious agency. As […]

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Role Overview

  Beyond our glass meeting rooms, ping pong tables, beanbags and beer fridges (you read that correctly), SMRS doesn’t just look the part. It’s a breeding ground of huge, exciting ideas at every level. And as one of the UK’s fastest-growing people communications agencies already, we want our talented Digital team to grow with it. […]

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Role Overview

  Now here’s a web developer role you don’t see every day. Working on high-detail, front end projects. Making your mark on a fast-evolving team. And getting the chance to expand your already varied skill set. At SMRS, we’re looking for someone with exactly this kind of drive and passion for front-end development, and bringing […]

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Role Overview

  Today will be a good day. Here at SMRS, one of the largest employer marketing agencies in the UK, there’s lots on our list. Eagerly waiting to hear from recent pitches. Gearing up to secure the ten other pieces of new business on our extensive radar this month. Putting the finishing touches to talks […]

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Role Overview

  Education marketing. It’s an exciting business to be in. We should know – as one of the UK’s largest education marketing agencies, working with some of the best institutions, we’ve done some pretty great things. And not just for the local market. In fact a significant proportion of our education marketing activity is international […]

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Role Overview

  Big ideas. Exceptional work. We’re a breeding ground for both. From our client experts to our creative teams, SMRS inspires innovation at every level. And as one of the UK’s fastest-growing people communications agencies, we want our talented Digital team to carry that flame too. So as an ambitious, quick-learning Senior Ad Ops Specialist, […]

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